Return on ad spend (ROAS) calculator

Enter ad spend and the revenue it generated to get the ROAS ratio.

Result
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$500 in ad spend generating $2,000 in revenue is a 4x ROAS.

Example

Work out campaign ROAS from ad spend and attributed revenue. The numbers stay in your browser.

$500 in ad spend generating $2,000 in revenue is a 4x ROAS.

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Methodology

ROAS = revenue / spend, expressed as a multiplier (e.g. 4x).